Top 5 phrases to raise Google AdWords revenue

Did you know, there exist powerful, tiny phrases, which (in just a few seconds) can add impact to your Google AdWords text, live conversations, emails, Google AdWords landing webpage text and more?

Here (in reverse order) are these 5 proven phrases, from winning copywriters;

#5-”As crazy as that sounds.”

This phrase stops your viewers from turning away, by recognizing their (ever present) sense of skepticism.

Weak: “This Truck Could Get You 50 Miles to the Gallon”

Strong: “This Truck Could Get You 50 Miles to the Gallon, as Crazy as That Sounds.”

#4-”Once difficult, now easy.”

A powerful phrase for relaying your service or physical item, can make your client’s life easier. Works great in headlines and sub-heads;

Weak: “Managing Joomla Websites.”

Strong: ” Managing Joomla Websites - Once Difficult, Now Easy.”

#3-”If you will let me.”

This one really adds something special, if you need to sound courteous and helpful. You see, you’re asking your prospect’s permission to help them and resolve their problem.

Bad: “I want to prove to you how you’ll be 99.3% rid of dirt in your carpet.”

Correct: “I want to prove to you you’ll be 99.3% rid of dirt in your carpet. If you will let me.”

#2-”This year.”

This time-related phrase can add a sense of urgency in your copy. You need to remind people the clock is ticking. And adding a time element like this, is a very easy way to do so.

Weak: “How to Cut Your Child’s University Costs by up to 30%.”

Strong: “How to Cut Your Child’s University Costs by up to 30%. This Year.”

#1-”After that, it’s too late.”

Using this cool little phrase can help emphasize you’re serious about your deadline.

Uncool: “This offer ends in 3 hours.”

Cooler: “This offer ends in 3 hours. After that, it’s too late.”

Try using these in Google AdWords and you’ll see your response start to rise, with these proven phrases.